Serina Hijjas

Serina Hijjas is one of the creative directors at HIJJAS architects and planners and is known for changing the building landscape of architecture through buildings that are responsive, energy conscious and bold. Her formative years exposed her to energy efficiency and sustainable design and have culminated in projects like the Heriot Watt University ‘green campus’, Celcom Tower ‘interconnective offices’ and EPIC waste training center. Through a series of energy award buildings, the approach to design is holistic, responsive of placemaking and context with a view in generating new environmental sustainable specific strategies in every project. The Malaysia Pavilion at Dubai Expo designed by HIJJAS architects and planners will be the first net zero carbon pavilion at Expo.